Open Day 2019

Griffith changes the students that change the world. Open Day is an important step in this life-changing journey—opening their mind to the possibilities that studying at Griffith offers. The imagery shows the same person, before and after their Griffith experience. Their final expression is exuberant, bold and authentic, reflecting the effect of change.

The heading reads as both "OPEN DAY" and "OPEN YOUR MIND" / "OPEN POSSIBILITIES", and is interchangeable. Each heading would be paired with a different person, giving the campaign variety and diversity.